(00) — Journal

Journal

Thoughts, criteria and breakdowns of real projects. No generalities — only the decisions that separate a pretty picture from design that works.

01 articles

BRANDING · LOGO DESIGN · IDENTITY · TYPOGRAPHY · WEB · CASE STUDIES ·BRANDING · LOGO DESIGN · IDENTITY · TYPOGRAPHY · WEB · CASE STUDIES ·BRANDING · LOGO DESIGN · IDENTITY · TYPOGRAPHY · WEB · CASE STUDIES ·BRANDING · LOGO DESIGN · IDENTITY · TYPOGRAPHY · WEB · CASE STUDIES ·

01
BrandingAugust 1, 20268 min read
What makes a logo good?
There is a difference between a logo you like and a logo that works. Eight criteria for a professional logo, illustrated with a real project — the visual identity of Lunatics Tattoo Studio.
Read the article

Journal

What makes a logo good?